Four Year Strong Video took place on the 4th June 2010. I went along to the Video Shoot, which was directed by two charming chaps - Robert Rafalat and Stu McCardle and shot down Brick Lane, London.
Around 30 fans were hand picked for hundreds of applicants to feature in the music video, dressed as punk rockers, hardcore kids, punk kittens & hardcore superheros etc. The day started at 9.30am, rehearsing the concept, each group would make its way in the centre of the camera shot, pushing the previous group out, until they reach Four Year Strong, who were patiently waiting at the end of the shot for the fanale.
Four Year Strong turned up at the shoot around 3pm, none of the fans were told that the band were actually going to be making an appearance, so there was plenty of happy fans getting photo's and autographs before doing the final shoot. Four Year Strong then had to go do some more store appearances and get some free products including clothing from Oli Sykes new flagship store Drop Dead (lucky gits!)
The lovely Joe from Four Year Strong.
The whole video crew.
You can watch the video here;
Or watch the behind the scenes video by Crashburn Production (which features me dragging the directors arse!) here;